Connor Brooke

Does your company use hackathons? If you think that they are just for software companies and tech nerds then think…

With the election right around the corner, 2016’s presidential hopefuls have taken over our televisions with interviews, smear campaigns, and…

Marketing success is never guaranteed. But one thing is guaranteed – if you don’t market your business, your competition will…

As you know, many brands are trying to share their unique stories to attract new customers. So, how do you…

Our mind is like a sponge. We take in bits from every conversation, online and offline, to help form opinions…

For today’s small business, cold calling is no longer effective — or at least it shouldn’t be. It might have…

Loyal employees are the best kinds of workers. They appreciate their jobs, solve everyday problems, and keep motivation high on…

To find the conversation-starters in your case studies, look for the emotions: Who is in trouble, and what is at…

After more than a decade at Salesforce, I've seen the number of distractions at work grow along with the pressure…

The last time you headed to a trade show, conference, or other event, did you come back with a stack…

We all know them. The brands where the name has sounded one way as long as you can remember until…

If your small business has a following on Instagram, you need to understand how the algorithm governing its feed has…

We all know that consumers change from year to year. It might be slight variations; it might huge, sweeping trends…

In 2015, The Fader reported huge news for Spotify. Out of its 75 million monthly users, 20 million are paying…

Writing objectively isn’t always easy – especially if the content surrounds hot-button issues like the upcoming presidential election or religious…