Connor Brooke

The stats are clear – content marketing without strategy has been proven to fail. The Content Marketing Institute’s research has…

Apple recently announced that they would be making changes to the App Store’s subscription policy, in particular to auto-renewable subscriptions.…

These are two very common questions we often hear from our B2B marketing clients. What Is Guest Blogging? Guest blogging…

Google Shopping is a fresh opportunity for many new eCommerce sellers. If you're not paying attention to it, you could…

Multitasking is dead, the new buzzword is ‘focus’. Focus on productivity, creativity, and quality! The power of focus is simply…

Whether you run a month-old startup with minimal funds or a big corporate marketing team, a strong social presence is…

In the current digital marketing climate, two words seem to be on everyone's lips: Influencer Marketing. Yet, while 84% of…

Next up into the investors' Clubhouse are Serafina Palandech Johnson and Jennifer Johnson of Hip Chick Farms, seeking $500,000 for…

The first day at any new workplace feels like the first day of school: you’re the teacher welcoming a new…

It’s one of the most common and frustrating questions for every manager: How do you motivate your employees to go…

Apple CEO Tim Cook took a bold stance on women in technology. “I think it’s our fault – ‘our’ meaning…

As you probably know, a landing page is an excellent tool for improving rankings and solidifying brand identification. However, landing…

Are you familiar with the Pareto principle, otherwise known as the 80/20 rule? Essentially, it states that 80% of your…

Survey and poll data are one of the most common types of content you see in infographics. That’s because poll…

As a kid, my summer camp experience of choice was Science Camp at the University of Toronto. I played with…