Connor Brooke

A new line of sports cars for Lexus. Apart from the LFA exotic car, Lexus has had few performance models…

What do information overload, brain freeze, and hangovers have in common? Each one is an example of what happens when…

Visionary leadership is a style of leading others. There are other leadership styles, but this one is arguably the most…

Marketers continue to rank video as one of the most effective content types. Over 8 billion Facebook videos are played…

I’ve been a project manager/program manager and have taught project management and program management since 1992. I have the gray…

Today we look at the top 10 reasons why people unsubscribe from newsletters, unfollow on social media, and start ignoring…

Insights on Social Selling from LinkedIn’s Survey of Sales Executives "The business landscape is undergoing a major change in how…

I was recently helping a client optimize their LinkedIn company page (they had a page for some time but didn’t…

To hyphenate, or not to hyphenate – that is the question. Well, it’s one of them, anyway. There’s a wide…

The importance of customer loyalty and retention cannot be overstated, especially in a saturated economy where everyone and their grandmother…

By now, you have heard about Customer Experience (CX). To remind you, CX is defined by interactions between a customer…

Here’s a not-so-secret fact – when it comes to ecommerce marketing (and even marketing in general), social media is playing…

“If you’re not on the internet. You don’t exist.” Seth Godin said that – or maybe it was Winston Churchill?…

Syndicated content sometimes gets a really bad rap in our industry. Well, I've got a confession to make. You should,…

I know, you want to cut out admin work. You want to cut out time wasted on bullshit that doesn’t…