Connor Brooke

Spring is a season of change: warmer temperatures, blooming flowers and more outdoor activities. The concept of spring cleaning —…

What is SSL? SSL acronym for, Secure Sockets Layer, is the standard security technology for establishing an encrypted link between…

As much as you may want to blanket the entire world with your nonprofit’s amazing message, you’ll be wasting your…

Facebook ads provide marketers with unique targeting options across different segments, such as location, demographics, interests, and behaviors. However, mastering…

A PR crisis typically involves employee mistakes or malfeasance, natural or manmade disasters, or regulatory actions. The Tide Pod Challenge…

In 1983, Sting was at the pinnacle of his music career. His band, The Police, had a number one album,…

Artificial Intelligence and consumer behaviour are a partnership that we are going to see much more of in the coming…

I recently watched a video of Rob Jeppsen, CEO of Xvoyant, explaining how to take a different approach when building…

One of the most common questions I am asked in my Professional Scrum Master (PSM) courses and in coaching engagements…

With so much buzz around “personalization” these days, it can be tough to find the best approach to actually getting…

“How’s your job going?” It’s one of the most popular questions to ask a friend when catching up, and yet…

Maintaining your client relationships is more important and tougher than ever. Nowadays, regardless of the solutions your business provides, potential…

In today’s global economy, properly localized content can make or break a campaign. Just ask Marriott. The U.S. hotel chain…

Who wouldn't want to have their favorite drink ready when they get home after a long day at work? Even…

Hashtags are everywhere these days. Whether you use Twitter, Facebook, Instagram or other social networks you cannot avoid seeing hashtags.…