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Alan Draper

Cryptocurrency Analyst
200+ Articles

Latest Articles By Alan Draper

Email Marketing Mistakes – The Dubiously Acquired List & The Big Picture

Over the next couple of weeks I’ll be posting my 7 Rookie Email Marketing Mistakes here on Business 2 Community…

Alan Draper
August 23, 2012
Online Marketing

Football Versus Football: Which League Scores With Fans on Social Media?

The differences between American football and UK football are quite notable — the biggest difference is that in UK football,…

Alan Draper
August 21, 2012
Infographics

How Small Businesses Can Overcome Recruiting Challenges

Despite unemployment holding steady at 8.3 percent, many small businesses are having a tough time finding talent, as discussed in…

Alan Draper
August 21, 2012
Business Articles

An International Search Engine Marketing (ISEM) Guide

When I talk with other executives about conducting multicultural market research to inform their outreach to global markets, I usually start with…

Alan Draper
August 21, 2012
Business Articles

The Most Liked Brand Posts On Facebook

The July news cycle may have been all about Olympic spirit, heat waves and 4th of July national pride, but…

Alan Draper
August 20, 2012
Business Articles

Top 3 Reasons Why Lifestyle Businesses Fail

My friend Andy made a comment about lifestyle design that resonated with me because it’s so true and so funny:…

Alan Draper
August 20, 2012
Business Articles

Top 5 Reasons Web Marketing Now Relies on Content Strategy

It’s very rare that anyone prefers the packaging of an item to its contents. Consider for example, a bottle of…

Alan Draper
August 17, 2012
Content Marketing

Black Hat SEO for B2B Appointment Setting – So Easy But So Painful

B2B Lead generation and appointment setting has a lot of methods and Search Engine Optimization (SEO) is one of them.…

Alan Draper
August 15, 2012
Business Articles

The Top 3 Industries That Should Pay Attention to Pinterest

If you’ve ignored Pinterest because of its humble beginnings focused on baked goods and beauty products then it’s time to…

Alan Draper
August 14, 2012
Business Articles

The Statistics Behind B2B Social Media Marketing

The use of social media in B2B marketing has a chequered history. In some ways this is surprising because business…

Alan Draper
August 14, 2012
Business Articles

Infographics are Hard! The Case for Instruct-o-Graphics

We've been developing infographics for clients for a while now and have had tremendous success in using them to build…

Alan Draper
August 13, 2012
Business Articles

Evaluating Hospital Quality using Patient Experience, Health Outcomes and Process of Care Measures

Patient experience (PX) has become an important topic for US hospitals. The Centers for Medicare & Medicaid Services (CMS) will…

Alan Draper
August 13, 2012
Customer Experience

Small Business Marketing: Basic Video Editing Basics

Ours is a video generation and with that Video marketing is the fastest growing trend online today.You may have hours of footage…

Alan Draper
August 11, 2012
Marketing

The Digg Effect: 2 Ways to Avoid a Replatforming Fail

Yesterday, Digg relaunched its social news sharing website, naming the latest iteration of the site Digg Version 1. On the…

Alan Draper
August 8, 2012
Business Articles

Top 5 Culinary Art Schools of United States of America

The United States of America is full of culinary art schools as the food industry is becoming one of the…

Alan Draper
August 8, 2012
Business Articles

Stephen Covey’s 7 Habits of Highly Effective Customer Experience

Customer experience is more than just service. Stephen Covey, best-selling author, teacher, and mentor, was a master of customer experience.…

Alan Draper
August 6, 2012
Customer Experience

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