Alan Draper

In this previous post, I had discussed the importance of Customer Experience (CX) and the implications it has on a…

Have you ever noticed that the biggest social media sites all use blue in their logo? Facebook, Twitter and LinkedIn…

Stephanie Duncan is a lifestyle blogger, a wife, and a stay-at-home mom of two daughters living in Atlanta, GA. She…

It’s time to use videos to attract traffic to your small business. The use of video is quickly gaining popularity…

When you think about social media, your mind probably goes directly to Facebook, Twitter, Google+ and the like . But…

Twitter is a gold mine for advice and insight. A commonly cited benefit of using Twitter is being able to…

So where do logos come from? It’s both an interesting and useful question to ask. Interesting, because the answer tracks…

As social marketing has grown, companies have found that it’s one thing to gain likes and followers and another thing…

When it comes to marketing to millennial consumers, do you find yourself scratching your head? You're not alone. Winning the…

Love it or hate it, email forms a major part of most knowledge workers’ communication. Some see it as the…

Shhh, don't let the cat out of the bag, but there is no such thing as the perfect blog post.…

If you log onto Facebook and notice something different about your News Feed, it’s not a glitch. Earlier this week,…

Mobile search is growing faster than ever. As a matter of fact, it's quintupled over the past 2 years. If…

When I was in high school, wayyyy back in the 80s, I hung out with a pretty geeky crowd. (Fortunately,…

A recent STAPLES study found that while most small business owners are willing to use social media and know they…