Alan Draper

Mobile payments are all the rage lately—just look at Apple Pay or Square. It’s an exciting development that’s changing the…

The concept of a unified customer experience has excited and worried retailers for some time now. Following a consumer’s purchasing…

Nick Jonas has been cast in "Scream Queens", the new Fox comedy created by Ryan Murphy and Brad Falchuk. Nick…

I hope no one is planning on Joss Whedon directing Avengers 3 & 4, aka "Avengers: Infinity War Parts 1…

If you’ve been online in the last few weeks, you probably heard that BlackBerry made a pretty silly mistake on…

Last week, author and consultant, Shel Israel started an interesting conversation on Facebook: So, this isn’t necessarily a new discussion.…

Marketing and sales initiatives have flourished since big data came into play when the internet went live almost 20 years…

A few weeks ago, we talked about social network demographics of 2014. But what about this year – and the…

The Pirate Bay may be up and running again in short order, if hints on the site can be believed.…

This is what a typical conversion funnel looks like. Top of funnel marketing involves activities that create awareness and consideration,…

Software as a Service (SaaS) is becoming more and more popular, and it’s allowing small businesses the opportunity to purchase…

“A life cycle is a series of changes in form that an organism undergoes, returning to the starting state.” The…

In case you missed it, Facebook rolled out “call to action” buttons last February. It was hardly a revolutionary move.…

One of the most important ingredients in the recipe for success in crowdfunding is the project’s page. There is no…

Programming is becoming a necessary 21st-century skill for all kinds of professionals, whether they actually work as web developers or…