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Alan Draper

Cryptocurrency Analyst
200+ Articles

Latest Articles By Alan Draper

Small Business, Big Impact: Why Small and Mid-Size Companies Adopt Marketing Automation

Back the old days (as in, several years ago) marketing automation was generally seen as a powerful technology that was…

Alan Draper
June 4, 2015
Business Articles

How To Hire The Right Freelancers To Rock Your Content Marketing

Your content marketing ambitions are large. Unfortunately, your team is not. Though you may need help for one reason or…

Alan Draper
June 4, 2015
Content Marketing

4 Ways You Can Make Your Business More Flexible

Flexibility in the way businesses operate can take many forms but adaptability and agility are increasingly becoming key attributes in…

Alan Draper
June 4, 2015
Business Articles

8 Dialed In Content Marketing Examples from Mobile Carrier Brands

In the battle of the brands, there are few as heated as the fight for dominance in the mobile carrier…

Alan Draper
June 3, 2015
Content Marketing

Boost Your Ad Reach: How PPC Will Improve SEO

Throughout history there have been many memorable pairings: peanut butter and jelly, Captain Kirk and Spock, Puff Daddy and Mase.…

Alan Draper
June 3, 2015
Business Articles

Influencer Marketing Success on YouTube, a Fireside Chat with NordicTrack

Working with many top brands around the world, we’re fortunate to help and gain insight on effective and unique influencer…

Alan Draper
June 2, 2015
Marketing

3 Reasons To Break The Content Marketing Rules

As Benjamin Franklin once said, there should be “a place for everything and everything in its place”. Organization is a…

Alan Draper
June 2, 2015
Business Articles

Internet of Things: A Pandora’s Box of Security Concerns

Imagine a world where an office thermostat could capture your CEO’s keystrokes, the staff fridge could sniff for company passwords,…

Alan Draper
June 2, 2015
Business Articles

3 Ways To Turn Digital Marketing Into Sales

In order to eliminate frustrations and lack of results, marketing and sales have to work together.  Beginning with everyone being…

Alan Draper
June 1, 2015
Digital Marketing

Top 8 Benefits of Social Media Marketing for Small Business (Infographic)

The past few years witnessed the tremendous rise of social media, pervading the online consciousness of Internet users from all…

Alan Draper
June 1, 2015
Infographics

How Sales Enablement Impacts the War for Talent

Recently published on the Aberdeen Group Blog, Peter Ostrow's article, "Would You Buy from a 20th Century Sales Rep?" offers an…

Alan Draper
June 1, 2015
Business Articles

5 Psychological Theories That Every Leader Should Know and Apply

One of the biggest things that we try to do at Officevibe is explain the human side of business. We…

Alan Draper
June 1, 2015
Leadership

How to Design Emails for Small Screens and Short Attention Spans

How do you check your email? If you’re like most people, it’s often on a much smaller screen than the…

Alan Draper
May 31, 2015
Email Marketing

What Criteria Do You Use to Select Your Planning, Budgeting and Analysis Software

Why the obvious solution may be your worst choice About a year ago I was looking at various software solutions…

Alan Draper
May 31, 2015
Business Intelligence

You’ve Got the Content, Now Leverage It!

We’ve all heard it before…”content is king”. And with the hype surrounding content marketing lately, it definitely can be, but…

Alan Draper
May 31, 2015
Content Marketing

Comprehensive Guide To Infographic Creation And Promotion

Once upon a time back in 2009, infographics were the archetypal victims of their own success. After a few early…

Alan Draper
May 30, 2015
Infographics

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