In-app messages are a great communication tool for engaging (or re-engaging) users who are already using apps. Yet, many app…
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Latest Articles By Alan Draper
A great legacy is the expression of fine character traits: Who have you helped along the way? Has your business…
Alan Draper
July 4, 2015
Leadership
The quest for the perfect multi-channel retail stock management system begins and ends with inventory. Every item on every shelf…
Alan Draper
July 4, 2015
Finance
June has been DIY (do it yourself) marketing month. I know, for many small business owners, every month is DIY…
Alan Draper
July 3, 2015
Marketing
Meeting a client for the first time can be exciting and stressful but it is part of an on-going business.…
Alan Draper
July 3, 2015
Business Articles
Email marketing automation can be utilized at every stage of the marketing and sales process. It helps increase demand generation,…
Alan Draper
July 3, 2015
Business Articles
If you were feeling unwell, went to see your doctor, and she or he diagnosed Pneumonoultramicroscopicsilicovolcanoconiosis, I'm pretty sure your…
Alan Draper
July 2, 2015
Digital Marketing
The 2000 NBA draft is viewed throughout the NBA community as the worst in history. Provided that the top three…
Alan Draper
June 30, 2015
Business Articles
Most of us use social media on a daily basis. Facebook keeps us connected to family and friends, Twitter is…
Alan Draper
June 30, 2015
Business Articles
You work hard on your emails. You put in the time to share something you think your audience will enjoy,…
Alan Draper
June 30, 2015
Email Marketing
You’ve spent time, energy, and money to create some of the best content the Internet has ever seen, but there…
Alan Draper
June 30, 2015
Content Marketing
5 hours of sleep. 150 new emails, 30 needing a quick reply. 6 a.m. call with a freelancer. 10 web…
Alan Draper
June 30, 2015
Marketing
If you’ve recently founded or taken over a small business, it’s time to start learning how to optimize your new…
Alan Draper
June 30, 2015
Business Articles
Text message marketing and email marketing both cater to business owners looking for an affordable mass communication method. Both marketing…
Alan Draper
June 30, 2015
Infographics
The group date goes to all the guys, most by bus and Jared rides with Kaitlyn in the car. They…
Alan Draper
June 29, 2015
Business Articles
One of our local clients recently started using Social Media Marketing. The campaign kicked off before the new website was…
Alan Draper
June 29, 2015
Marketing