Repeat customers are the most valuable customers you have. Repeat customers: Are loyal and satisfied Make multiple purchases Talk about…
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Latest Articles By Alan Draper
The year is 2010. A new visual media application called Instagram (a name aptly combining “instant camera” and “telegram”) takes…
Working remotely can be liberating. It’s also something a lot more entrepreneurs are doing. Pete Rojwongsuriya, founder of Travelistly and…
If you’ve spent any time working on your resume over the past few years, or even skimming job-related articles, you’ve…
The term ‘Artificial Intelligence’ sparks interest and brings to mind images of highly intelligent robots and autonomous vehicles. Even the…
The following social media marketing industry interview is with Nathan Resnick, Co-Founder of Sourcify, Founder of Cork Supply Co, and…
It’s not always easy to know whether your team is doing everything you ask them to. How do you know…
Many of us can look back to a single moment in our careers and say, “That’s when it all changed.”…
Email marketing is still one of the best ways for companies to bring in leads. Now that we no longer…
You might already know how important emotional intelligence (EI) is for business success. However, many marketers haven't looked into using…
Long-tail keywords are words that have been heard by many of us but its worth has been underestimated by the…
Sometimes technical language can be confusing and may seem daunting. This SEO Jargon Buster is designed to help you distinguish…
If the headline caught your eye, then you are probably challenged by a declining brand. Am I right? Unfortunately for…
We’ve all been on the receiving end of the “just checking in” email. You know what I’m talking about. “Hi…
SC Moatti who beautifully captures what it takes to make a mobile product successful in her book Mobilized shared this…
Every small business owner who creates content for their customers should ask themselves: what’s the point of sharing content that…