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Facebook – It’s A Love/Hate Kinda Thing

Facebook – It’s A Love/Hate Kinda Thing
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Nearby Friends…Facebook’s Creepiest Feature Yet?

Nearby Friends…Facebook’s Creepiest Feature Yet?

Facebook never exactly hide away from announcing controversial new features (see: Graph Search), but their latest app update could be their creepiest yet. The social networking giants began rolling out... read more

Warning: Facebook Is Now Marketing to Your Behaviour

Warning: Facebook Is Now Marketing to Your Behaviour

Facebook’s advertising platform, Power Editor, has received an overhaul throughout the last two months. Upgrades have been made to not only structure their portfolio more efficiently, but also reach their... read more

How To Fix Your Facebook "Reachpocolypse" Problem

How To Fix Your Facebook “Reachpocolypse” Problem

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Is your business still putting all its eggs in Facebook’s basket? If so, you might want to rethink that tactic. Facebook has reduced the number of organically shared status updates... read more

5 Facebook Landing Page Template Examples Critiqued

5 Facebook Landing Page Template Examples Critiqued

Do you have a Facebook Page? Okay, I know you do. It’s 2014, that question is pretty much a rhetorical one by now. But are you driving traffic to a... read more

Creating Facebook Engagement

Creating Facebook Engagement

Here’s the content you requested from Hausman and Associates. I hope it helps make your marketing SIZZLE. Please contact us – angie@hausmanmarketingletter — if there’s anything we can do to... read more


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Facebook's "Nearby Friends" Is More About Discovering Friends Than New People, Gets Its Location Sharing Right Though

Facebook’s “Nearby Friends” Is More About Discovering Friends Than New People, Gets Its Location Sharing Right Though

In 2012 serendipitous discovery of people via apps was labelled as the next big thing in the Valley. You were expected to open your phone and up pops a list... read more

How to Be Successful with B2B Facebook in 2014

How to Be Successful with B2B Facebook in 2014

Facebook is typically the less traversed social media platform in the world of B2B. It’s B2C roots, as well as the recent not-organic-friendly algorithm updates, are leaving many B2B marketers... read more

Top 3 Tips For Optimizing Social Advertising On Facebook

Top 3 Tips For Optimizing Social Advertising On Facebook

Marketers are spending big on social advertising. According to BIA/Kelsey social media advertising revenue will grow from $2.1B in 2010 to $8.3B in 2015. Social media users are being targeted... read more

Tips on Monitoring Facebook Pages

Tips on Monitoring Facebook Pages

I recently had a great question posed to me on my site. I thought it had enough value that I should turn it into a blog post and share the... read more