Daniel Hopper, Author at Business2Community
  • Home
  • Author: Daniel Hopper

Daniel Hopper

Contributor
6 Articles

Daniel Hopper is a marketing consultant based in New Zealand.  Connect with him on Linkedin.

Business owner of BYB Marketing, who specialises in brand management and marketing strategy to help businesses achieve their sales goals.  For more about what they do, follow on LinkedIn and check out at https://brandyourselfbetter.com/

'Dan' has a wealth of marketing experience including a masters degree, work experience in diverse areas including real estate sales, market research and as a marketing academic; Daniel has a background in marketing theory as well as a practical one. 

A published author, Daniel wrote his masters thesis on the consumption of rock concerts.  

A lover of sport - especially Rugby and basketball, Daniel spends a fair bit of time at the gym.

Daniel organises an event called Linkedin Local Hamilton.  It's pretty cool - Check it out.

Latest Articles By Daniel Hopper

12 Ways to Use Direct Marketing Effectively in the Digital Age

Mass marketing is inefficient and expensive. Would it not be great if you could cut out the middleman and advertise…

Daniel Hopper
March 10, 2021
Marketing

The Ultimate Guide to Facebook Marketing: 2021 Edition

A business page on Facebook is a valuable tool for any marketer, whether you are a consultant, SME or corporation.…

Daniel Hopper
January 20, 2021
Facebook

How to Create a Brand Identity to Influence How Customers Perceive Our Brand

A common mistake from beginner marketers is confusing their businesses brand image with their brand identity. I get it. They…

Daniel Hopper
December 1, 2020
Branding

Email Marketing: A Tool to Strengthen Relationships, Improve Brand Awareness and Increase Sales

Email Marketing has become one of the most popular and effective marketing method and relationship management tool used by businesses…

Daniel Hopper
October 20, 2020
Email Marketing

How to Choose the Right Marketing Strategy for Your Business

A marketing strategy is shaped by a businesses’ strengths, opportunities, and goals, and directs the more specific deliverables of the…

Daniel Hopper
August 31, 2020
Marketing

The 5 Best Positioning Strategies to Stand Out From Your Competitors

Positioning is one of the fundamental elements of marketing, both for consumer products and B2B (Business to Business). Positioning is…

Daniel Hopper
August 5, 2020
Strategy

Other Authors

Connor Brooke
Tech Expert
122 Articles
Jay Leonard
Contributor
105 Articles
Craig Corbeels
Marketing Expert
85 Articles
J Thompson
Contributor
70 Articles
Alan Draper
Contributor
60 Articles
James Spillane
Contributor
55 Articles
Laura Patterson
Contributor
39 Articles
Laura Spawn
Contributor
14 Articles
Laura Krajewski
Contributor
14 Articles
Laura Donovan
Contributor
11 Articles