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Profile: Tom Treanor

Tom Treanor is the founder of Right Mix Marketing, which helps companies of all sizes succeed through the effective use of Content Marketing, Search Engine Optimization (SEO), Business Blogging and Social Media. Get news and updates from Tom on Twitter here!

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Articles by Tom Treanor
Project Management Essential: Gantt Chart (Infographic)

Project Management Essential: Gantt Chart (Infographic)

If you run projects large or small, a key visual tool that you can use to manage your team is called a Gantt chart. Even if you don’t use a... read more

5 Online Productivity Tools To Power Your Business (That You Might Not Know About)

5 Online Productivity Tools To Power Your Business (That You Might Not Know About)

Mobile & Apps

2

There are a lot of tools out there to power your business. Unfortunately, you can spend a lot of time and (sometimes) money testing them out. Based on this post... read more

How Businesses Can Optimize Their Social Media Profiles

How Businesses Can Optimize Their Social Media Profiles

Social media power influencer and a columnist at Huffington Post, Sean Gardner, states, “Social media is not just an activity; it is an investment of valuable time and resources. Surround... read more

Content Marketing: The 6 Secrets To Contagious Content

Content Marketing: The 6 Secrets To Contagious Content

Content Marketing

1

If you’re creating content, it pays to take the time to develop the most contagious content possible. Creating and publishing large amounts of average or below average content (let’s be... read more

6 Reasons Your Blog Content Won’t Go Viral

6 Reasons Your Blog Content Won’t Go Viral

It’s like Deja Vu. I’ve had this same conversation with representatives from a Fortune 500 financial services company, with a B2B industrial lighting distributor and several consumer-facing companies like wineries,... read more


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The Most Social Companies (in the Least Social Industries) [Infographic]

The Most Social Companies (in the Least Social Industries) [Infographic]

2

One of the things I tell potential clients is that being social (e.g. actively using social media) in industries that are typically viewed as less of a fit for social... read more

Are Teenagers Abandoning Facebook?

Are Teenagers Abandoning Facebook?

2

We produced this infographic exploring the recent trends for teenagers related to Facebook and Social Media. We all hear anecdotally about the movement of teens to other (often mobile-centric) Social... read more

SEO Tutorial: Getting into the Heads of your Ideal Clients

SEO Tutorial: Getting into the Heads of your Ideal Clients

2

(Note: click the picture for a larger version) I’ve been asked by clients before – can you tell who’s searching online? Can you tell if Procurement Managers for industrial manufacturers... read more

Search Engine Results Don’t Mirror the Real World

Search Engine Results Don’t Mirror the Real World

On NPR’s Science Friday radio program, I heard an interview with Microsoft Research Lab co-director Eric Horvitz. He was telling a story about how search results impact people’s perception. How... read more

How to Pick a Twitter Hashtag for Your Blog Post

How to Pick a Twitter Hashtag for Your Blog Post

Using hashtags on Twitter is a great way to let people know that your article pertains to a specific topic that they might care about. There are actually people who... read more

What’s the Best Type of Post for Facebook? [Infographic]

What’s the Best Type of Post for Facebook? [Infographic]

Facebook is the largest social media network in the world. For many businesses, their Facebook Page is one of the main vehicles they use to market their products. To keep... read more

4 Natural Urges to Suppress When Marketing Online

4 Natural Urges to Suppress When Marketing Online

Online Marketing

Talking with companies of various sizes, from local businesses to Fortune 500 companies, I run into a lot of familiar patterns. It turns out that human nature is pretty consistent,... read more

How to Get Started With a Company Blog (Video)

How to Get Started With a Company Blog (Video)

It’s clear that companies that maintain a blog get more traffic, visits and leads via the Web. The “rub” is that it takes work. In the following video interview, I... read more

How to Make a Trackable QR Code for Your Business Card (And Other Marketing Collateral)

How to Make a Trackable QR Code for Your Business Card (And Other Marketing Collateral)

Marketing

One of my clients asked me how to make a QR code for their offline collateral – including business cards, brochures, flyers and posters – that customers can use to... read more

Is Your Website Optimized For Mobile Visitors? (Infographic)

Is Your Website Optimized For Mobile Visitors? (Infographic)

Digital Marketing

4

I’ve been talking with a lot of clients about mobile lately, so it seemed appropriate to lend some perspective to the current situation based on real data from real sites... read more