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Online Marketing

Online marketing such as paid search and paid media campaigns are an effective way to drive results.  Check out these online marketing tips and best practices.

What Is Referral Marketing? Boosting Referrals, Trust, & Loyalty

92% of consumers trust word of mouth over any other form of advertising, making referral marketing one of the most…

Andres Muñoz
September 20, 2021
Online Marketing

What is Schema Markup? (+6 Easy Types to Use for Your Small Business)

For any digital marketer who wants to elevate their SEO performance, taking the time to add schema.org markup to their…

Manick Bhan
September 19, 2021
Online Marketing

Google Local Service Ads Explained

You want to connect with local customers who are in the market for the services you provide. You’ve probably spent…

Justin Herring
September 17, 2021
Online Marketing

9 Tips For Creating a Successful Brand Ambassador Program

Brand ambassador programs are great, you already know this. They are great for many things like increasing awareness and sales…

Andres Muñoz
September 14, 2021
Online Marketing

How to Write a Google Review for a Company? [Step-by-Step Guide]

With Google standing as the primary go-to for many consumers in search of products, services, or establishments, it's evident that…

Maini Homer
September 14, 2021
Online Marketing

Why Don’t Conversions in Google Ads and Google Analytics Match?

If there’s one question that every search marketer has had to answer for a client, it’s this one: Why don’t…

Kevin Webster
September 13, 2021
Online Marketing

PPC Reporting Guide: How to Learn, Inform, & Impress With Your Data

It’s no secret that I LOVE paid advertising. I wish I could play with ads all day, every day. But,…

Susie Marino
September 11, 2021
Online Marketing

How to Build a Successful Online Community in 8 Steps

Here’s a number that will get you excited about starting and growing your online community: On average, online communities generate…

Andres Muñoz
September 9, 2021
Online Marketing

Affiliates, Influencers, or Ambassadors: Which is Best for Your Brand?

It’s normal that people get confused about the differences and similarities between affiliates, influencers, and brand ambassadors. After all, they…

Andres Muñoz
September 8, 2021
Online Marketing

Average Cost-Per-Click Rates By Industry

As a small or medium business owner, we know that your marketing budget is precious. Understanding how to best allocate…

Pam Aungst
September 2, 2021
Online Marketing

Strategies to Get the Most Out Of Your PPC Campaign

It’s well known that pay-per-click (PPC) campaigns are one of the best ways to rank high on search engine results…

Dave Sutton
September 2, 2021
Online Marketing

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