Specials, discounts, and promotions are a marketer’s best friend. They are used because they work. They drive people to your…
Marketing
As a marketer you must be able to adapt to changes in the market. Check out these marketing tips and best practices for creating successful marketing campaigns.
Did you know that only 0.75 percent of B2B leads generated from traditional marketing generate revenue? A reason for this…
Agile Metrics are meant to serve certain purpose(s) and can be very useful if leveraged appropriately. In this series, I…
If you are a manufacturer or wholesale distributor selling products in a retail environment, it can be tough to stand…
Just as marketers were coming to grips with digital advertising, their task is becoming difficult again. According to PageFair, 615…
Summer is the time for lazing around the pool and sipping cocktails on a patio… right? You’re not supposed to…
Artificial Intelligence is powerful and will open doors we don’t even know exist at the moment. But there are some…
If you’re based—or advertise to prospects—in Europe, there’s a pretty decent chance you’re familiar with the General Data Protection…
These copywriting secrets can help you grow your business. It can be challenging to craft your own message, but when…
Connecting with your consumers in a meaningful way, is key to long-term success. Knowing what they want, how they want…