Data has turned into one of the most important resources for marketing. With the right information, brands can understand what…
Marketing
As a marketer you must be able to adapt to changes in the market. Check out these marketing tips and best practices for creating successful marketing campaigns.
Here’s a newsflash for businesses trying to gain new customers. From a marketing standpoint, more is not always better. If…
Marketers Increasingly Using Data to Drive Personalization Marketers are continuing to invest heavily in capabilities to deliver personalization and there…
Are you looking for festive marketing ideas to help you celebrate the New Year with your customers? New Year’s is…
A new decade is upon us and marketers from every industry are thinking about their marketing strategies for the next…
A lot of businesses think that content marketing goes something like this: you write a bunch of articles, post them…
https://media.blubrry.com/whats_your_edge/content.blubrry.com/whats_your_edge/Seek_an_Outside_Expert2.mp3 Do you know when it’s time to bring in an outside Marketing expert? Maybe this story helps illustrate the…
As marketers start to plan for the coming year, there are a few key referral marketing strategies and notable social…
Self-driving cars … Siri personal assistant … chess master IBM Watson. These are just a few of the things that…
According to a 2019 survey, Instagram, YouTube, Facebook and Twitter account for four of the top five most important channels…