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Marketing

As a marketer you must be able to adapt to changes in the market. Check out these marketing tips and best practices for creating successful marketing campaigns.

When Bad News Dominates, the Marketplace Listens: Why Marketing and Communications Still Matters During COVID-19

There is no sugarcoating it: these are challenging times. We were unprepared for a pandemic that until now, we’ve only…

Stuart Lewis
April 24, 2020
Marketing

Relationship Marketing is Key to Making Sales

A friend and I were talking about the need to use relationship marketing or, in other words, build a relationship…

Karen Repoli
April 21, 2020
Marketing

5 Key Tips For Marketing in a Down Economy

When the economy is on a downturn, most people are focused on how they’ll save money and reduce costs. As…

Choncé Maddox
April 21, 2020
Marketing

Target Market Research for the Professional Services

Researching your target markets is one of the smartest business moves you can make. Professional services firms that do frequent…

Lee Frederiksen
April 20, 2020
Marketing

4 Reasons You Should Consider a Professional Marketing Agency

As a business owner, your ultimate goal is to broaden your reach, increase traffic to your website, engage your visitors,…

Faye Ferris
April 19, 2020
Marketing

Protect your Brand by Understanding Influencer Marketing Fraud

Influencer marketing is nothing new. Ninety-two percent of consumers say that recommendations from people they know or follow are more…

Linda Landers
April 17, 2020
Marketing

How to Build an Effective Trade Show Marketing Strategy (+ Benefits)

Trade shows are a great way to get yourself in front of an engaged audience that's already started their journey…

Micah Lally
April 16, 2020
Marketing

What is Reputation Marketing? [Complete Guide + Examples]

Reputation marketing is the promotion, monitoring, and acquisition of positive brand content, such as reviews, social media comments, online forums,…

Brianne Schaer
April 15, 2020
Marketing

How Call Recordings Help Improve Your Sales Team Performance

Call tracking and analytics software gives you important information to help you understand how your sales team is doing. Use…

David Gasparyan
April 14, 2020
Marketing

24 Marketing Experts Reveal How Businesses Can Survive & Thrive During (or After) the COVID-19 Crisis

With the advent of the COVID-19 pandemic, it’s not business as usual. The pandemic has negatively affected everyone at a…

Qhubekani Nyathi
April 13, 2020
Marketing

Leading Marketing Strategies Amidst the Coronavirus Pandemic

Days have gone by since the coronavirus outbreak, and it seems like for the next few months we will have…

Nabeel Ahmad
April 10, 2020
Marketing

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