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Marketing

As a marketer you must be able to adapt to changes in the market. Check out these marketing tips and best practices for creating successful marketing campaigns.

The Evolution of Animation: The Journey from Entertainment to the Top Marketing Practice

“We keep moving forward, opening new doors, and doing new things, because we’re curious and curiosity keeps leading us down…

Dana Kachan
September 15, 2020
Marketing

The Agency Guide to Working Effectively With Freelancers

Freelance talent can help your agency save costs and get more done, faster. Learn how to work effectively with freelancers…

Hannah Cohen
September 14, 2020
Marketing

Marketing Isn’t Advertising

Some people think marketing is simply commercials or ads. They consider it to be some form of paid promotion and…

Jon-Mikel Bailey
September 12, 2020
Marketing

10 Co-Marketing Examples That Prove How Partnership Marketing Drives Sales

There comes a time when many brands need to leverage their marketing strategies by doing something daring and exciting to…

Erika Giles
September 10, 2020
Marketing

Here’s What You Need to Know Regarding Pantone Color of the Year 2020

As we move into a new decade, the Pantone Color of the Year 2020 ushers us with a calmer Classic…

Martin Chuck
September 9, 2020
Marketing

4 Times When Hiring a Marketing Agency Doesn’t Make Sense

Who you gonna call? No, not the Ghostbusters – a digital marketing agency. At least, that’s how most people react…

Angela Hausman, PhD
September 8, 2020
Marketing

Influencer Marketing in 2020 – Are We Sick Of It Yet?

Influencer Marketing is one of the biggest marketing trends for the past five years. If you spend much time browsing…

Daniel Hopper
September 7, 2020
Marketing

The Power of Emotions in Marketing

Emotions are, in general, a very powerful thing. No matter how rational one might think they are, in our most…

Brittany LeMoine
September 4, 2020
Marketing

Using Open Source Data for Better Customer Engagement

During a crisis like the one we are experiencing, being able to use available data to derive insights that help…

Scott Logie
September 4, 2020
Marketing

Marketing is an Investment in Your Business, Not an Expense

Any business owner that feels marketing is an expense and not an investment is probably going to have a difficult…

Debra Murphy
September 2, 2020
Marketing

What Often Goes Wrong in Virtual Events and What to Do About It

I've attended tons of virtual events in recent months and hosted some digital gathering of my own too. And if…

Dean Levitt
August 31, 2020
Marketing

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