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Marketing

As a marketer you must be able to adapt to changes in the market. Check out these marketing tips and best practices for creating successful marketing campaigns.

4 Glaring Statistics You Need to Know About Direct Mail Marketing

Marketing is a numbers game. Much of the marketing strategy’s effectiveness is ultimately based on how many from your target…

James Spillane
September 28, 2012
Marketing

B2B vs. B2C: State of Digital Marketing 2012 [Infographic]

There is a perception that B2B marketers are far less engaged than B2C in social media but it looks like…

Connor Brooke
September 25, 2012
Marketing

7 Example Leaderboard Designs

This is one of those posts I know I’m going to be updating regularly. Still, it pays to get started…

James Spillane
September 22, 2012
Marketing

Relationship Marketing – Connecting You with Your Customers

In a recent guest post by Laura Briere of Vision Advertising, she offered 6 Tips to Turn Your Internet Marketing…

Alan Draper
September 20, 2012
Marketing

The Human Touch of Direct Mail Marketing

Marketing strategies today focus on the easiest ways to connect with your audience. Social media and email marketing help address…

Jay Leonard
September 20, 2012
Marketing

3 Major Differences between Agile and Traditional Marketing

There’s certainly no shortage of published articles out there talking about agile marketing. Most of them are chalk full of…

Connor Brooke
September 19, 2012
Marketing

How To Buy Newsletter And Ezine Ads To Build Your List

Get In Front Of Another Newsletter’s Audience! A great way to build your list is to purchase ads in other…

Jay Leonard
September 16, 2012
Marketing

5 Steps to a Marketing Information System

One of the most dramatic and pervasive changes I’ve seen in marketing over the last 20 years is the prominence…

James Spillane
September 11, 2012
Marketing

Dear Everyone: You Are Not Steve Jobs

Furthermore, your company isn’t Apple. Image provided by: Obama Pacman Unless you work for Apple. But even then, you still…

Connor Brooke
September 11, 2012
Marketing

How to Determine Minimum Sample Size Needs: Lost Customer Research

Last week, I shared a pair of lost customer survey and in-depth interview invitation templates. This week, I will provide…

James Spillane
September 11, 2012
Marketing

What Makes Coca-Cola So “Classic”? Unleash The Power of Heritage Marketing

I'm not old enough to have been around when Coke was founded — in fact, no one reading this article…

Jay Leonard
September 11, 2012
Marketing

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