For businesses, it's important to know how to set prices correctly due to the fact that if you charge too…
Marketing
Marketing
As a marketer you must be able to adapt to changes in the market. Check out these marketing tips and best practices for creating successful marketing campaigns.
If you’ve ever seen the Sarah Mclachlan commercial for the ASCPCA where her song ‘Arms of an Angel’ plays while…
Marketing
Amid crashing waves of information and content, psychographics are one way to keep your targeted audiences from drowning in a…
Marketing
It might be tough for you to accept, but “marketing is a process, not an event.” Think of it like…
Marketing
Digital marketing moves very quickly, and as a modern marketer, you’re probably gaining new skills by the handful. But what…
Marketing
The phrase “blunt force marketing” sounds awful, doesn’t it? But that’s still what so many businesses do – they club…
Marketing
Brochures have long been staple marketing tools, and they remain so even in the digital age. You can print more…
Marketing
In the past, marketing was quite straightforward. You launched a broad marketing campaign to grab your target audience's attention, informed…
Marketing
About five years ago, marketing managers focused heavily on social media. The quick nature of this approach led to high…
Marketing
The initial steps of starting a business are complete. You have chosen a product and/or service to offer, identified the…
Marketing