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Marketing

As a marketer you must be able to adapt to changes in the market. Check out these marketing tips and best practices for creating successful marketing campaigns.

Optimize Performance to Get More From Your Marketing Efforts

You’ve likely heard someone say they’re good at multitasking or even consider yourself a great multitasker. Simply put, multitasking is…

Angela Hausman, PhD
April 16, 2021
Marketing

Marketing Output vs Marketing Outcome

One of the greatest advantages that digital marketing provides is the marketing data that demonstrates ROI (or lack of ROI)…

Dale Keipert
April 14, 2021
Marketing

Affordable Marketing Methods That Deliver Big Returns

Not all businesses have a big budget dedicated to their marketing efforts. Yet, you must allocate a sufficient budget to…

Angela Hausman, PhD
April 13, 2021
Marketing

How to Conduct Market Research Without Breaking the Bank

Before 2008, agencies and marketing teams were far more likely to use research to inform their decisions and make them…

Drew McLellan
April 13, 2021
Marketing

How to Find the Right Influencers For Your Brand (Even If You Have No Budget)

Consumers now spend more time engaged on social media than legacy media (like print, radio, and television). This is especially…

Dan Fries
April 12, 2021
Marketing

Get More Creative With Marketing Strategy

A marketing strategy is a key part of any business model, regardless of the size of the business. It is…

Dave Sutton
April 12, 2021
Marketing

B2B Lead Generation 2021: Evergreen Strategies and Irreplaceable Tools

Feeling stressed and sad because your pipeline does not have enough quality leads?🤯 Let me be the bearer of good…

Victor Iryniuk
April 9, 2021
Marketing

Use Brand Storytelling to Develop a Personal Connection With Your Audience

What is a brand? When we are introduced to someone in real life, we seek to learn more about them.…

Jock Breitwieser
April 9, 2021
Marketing

5 Lessons from Netflix Marketing Strategies Your Business Can Use Today

There are a very few businesses in the world that have grown like Netflix. From an old-fashioned DVD rental service…

Nandini Sharma
April 8, 2021
Marketing

4 Ways to Use Chatbots in Marketing to Boost Customer Engagement

If you’re wondering how to integrate chatbots into your marketing strategy and encourage higher engagement, this article is for you.…

Richard Conn
April 6, 2021
Marketing

How to Speak as a Storyteller, Not a Seller: 6 Brand Storytelling Tips

Who is an impactful brand? It’s not a seller, but a storyteller. These six experience-based tips can help you tell…

Dana Kachan
April 6, 2021
Marketing

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