Customer satisfaction is one of the most important metrics you can track when growing your business. The experience people have…
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In this era of COVID-19, the 2020 holiday marketing season is shaping up to be a completely different animal than…
One of the most valuable company assets is its brand. Therefore, it is important to measure satisfaction, awareness, and perception.…
Today's shoppers don’t want a hard sell. They want a great user experience (UX). User experience covers all aspects of…
You are a genius. In fact, every person in your company is a genius, too. And if you can figure…
In this age of social media, you may wonder why your company should even bother to write and issue press…
In the time of coronavirus, trade shows and conventions are no-gos. As hundreds of in-person industry events get nixed, billions…
Information and knowledge is easy to lose in the day-to-day shuffle during standard business operations. Sometimes your top sales performers…
If you don't have time to read all the articles related to the latest marketing trends, insights, and tips, I…
In a recent client conversation, the topic of estimating backlog items in hours came up. It seems that I stepped…