Latest News – Page 3431 – Business2Community

Latest News – Page 3431

Transcreation: When Translation isn’t Enough

Whats Transcreation? The term ‘transcreation’, a combination of translation and re-creation, isn’t yet a mainstream term but its significance is…

Connor Brooke
October 9, 2012
Business Articles

Adding Adwords Conversion Tracking to Your WordPress Website

What is Conversion Tracking? What action would you like your visitor to take once they get to your website –…

Connor Brooke
October 9, 2012
Online Marketing

Wouldn’t it be Cool if . . . Google and 20 Percent Time

#2 in the Green Goldfish Project – Google According to Jonathan Strickland in ‘HowStuffWorks: How the Googleplex Works’, the company…

Alan Draper
October 9, 2012
Customer Experience

Google Banks on SMBs, Launches AdWords Business Credit Card

I have a lot of respect for Google. I wouldn’t say I love them—not at all—but I definitely admire them.…

James Spillane
October 9, 2012
Online Marketing

The Importance of Having Business Cards on a Job Interview

To get through the screening process and reaching the interview is an accomplishment that is commendable in itself. The days…

Connor Brooke
October 9, 2012
Business Articles

What is the Kernel of Strategy? (Part IV – Coherent Action)

Why not stop at Guiding Policy? “Without action, the world would still be an idea.“ General Georges F. Doriot Richard…

James Spillane
October 9, 2012
Business Articles

A/B Testing Generates a 98+% Lift in Conversion Rate for DHL

One of (the many) favorite parts of my job is being part of the successes ion’s customer achieve in their…

Connor Brooke
October 9, 2012
Online Marketing

Understanding PR: Why Is it so Important?

Implementing a successful Public Relations strategy is a very complicated process. It involves a number of techniques used in other…

Jay Leonard
October 9, 2012
Business Articles

The Language of Web Content: Creating Global Websites

A decade ago, English was the internet’s lingua franca and foreign language content was sparse on the web. However, towards…

Connor Brooke
October 9, 2012
Online Marketing

The Positive Effect of Negative Social Media Reviews

Consumer reviews are essential. A Business Insider article found that more than 70% of consumers trust other people's reviews more…

Connor Brooke
October 8, 2012
Business Articles

Li-Ning and the “Social Olympics”: Breaking Into the U.S. Market

The power of social media Social media is quickly transforming the dynamic between businesses and their customers. The past decade…

James Spillane
October 8, 2012
Business Articles

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