Constantly changing—this is how many describe the world of SEO. In recent years, numerous developments and changes have significantly altered the role of SEO in digital marketing. As a result, many trends and shifts from the past have now become essential in the industry today.
2017 is now here and a lot of SEO practitioners are getting curious once again for the trend that is bound to shape the SEO landscape not only in 2017 but for the next few years as well.
Keep up with the latest techniques and make sure that your strategy is in line with the ongoing trends in the market. Here are the key takeaways from the infographic below that you should consider if you want to make the most out of your SEO efforts in2017:
- Schema markup will gain more importance.
- Search Engine Results Pages or SERPs will continue to evolve.
- More websites will adopt Google Accelerated Mobile Pages or AMP.
- Content marketers will lean towards “per word value” metric, thus creating denser, more quality content.
- More SEOs will start leveraging the power of Personal Branding to establish more authority and trust among their audience.
- User experience optimization will become a staple in the industry.
- Further proliferation of mobile technology will prompt more people to use voice search.
- Further advancements in artificial intelligence and machine learning technology.
As digital marketing becomes increasingly competitive, adapting to these changes in SEO will enhance your strategy and, more importantly, help you secure better rankings in search results. If you’re interested in learning more, take a look at this infographic from CJG Digital Marketing that outlines the top eight SEO trends to boost your digital marketing strategy this year, 2017.
Embedded from CJG Digital Marketing.