These days, it seems like everyone has a blog. As of June 2014, there were over 42.5 million blog posts published on WordPress.com alone. To help your blog stand out, your posts need to be more than just there; they should be excellent and include these key elements.

Infographic Note: 7 Must Have Elements of A Great Blog Post

1. Write eye-catching titles and headlines

Before anyone reads the actual context of your post, they are going to see your headline first. Bloggers should keep a set of good headline templates for brainstorming and writing reference.

2. Open with a bang

If your blog visitors get to read your first 2 – 3 sentences, they are more likely to read your entire article.

3. Use Engaging Images

Articles with images attract more back links and views.

4. Proper post segmentation

Proper page segmentation with sub headlines, bullet points, images, tables, quotes, and charts allows people to scan and read your post easily.

5. Social Media Network Friendly

When people come across something they enjoy, they often want to share it with their friends. Making this easy for them can boost your blog traffic from social media. Additionally, engaging with your readers and urging them to share your post (using a call-to-action) can significantly raise your blog traffic.

6. Have your own voice

Your voice is what sells your blog and makes it your own. Never be too shy to show your personality and take your stance against criticism . After all, controversial post often get more links and social network attentions.

7. Use Call-to-action (CTA)

Make sure that every blog post has specific objectives (ie. to boost social shares or email signups) for you and direct your readers to do what you want them to do via CTA. A/B test to optimize your CTA.

Further Reading

There are many things that turn an okay or good blog post into a great one – and the above are just a few of those ways. Interesting content that is unique, purpose driven, and full of relevant information from a good, reliable source never goes bad. Better yet is giving that post personality.

If you are keen to learn more – I discussed some of these elements in detail in my previous post – Good to Great: How to Make A Good Blogpost Great.

Do share with us your tips on turning good content into great blogpost? All ideas, tips, and thoughts are welcome.

Read more: What’s your Blog Type?