As more businesses shift towards more customer-centered values and business models, customer journey mapping is quickly becoming a rising star…
Email Marketing
Email Marketing
Email is not dead. It is still increasingly important to execute efficient email marketing campaigns. Check out these email marketing tips and best practices.
Many entrepreneurs choose to concentrate on building their social media followers and seldom give any thought to creating and growing…
Email Marketing
Choosing a creative newsletter name can feel like a bit of high-pressure situation. It needs to stand out while staying…
Email Marketing
When a customer signs up for your email list, you’re tasked with creating a unique and engaging experience for each…
Email Marketing
Paid acquisition can help you grow your database faster than organic-only methods, but they take special handling so you get…
Email Marketing
Email lets us communicate — or miscommunicate — at the speed of light. That’s why proofreading email is so important.…
Email Marketing
We’ve all made email marketing mistakes: You click send on an email and suddenly your stomach drops. You’ve made a…
Email Marketing
In a 2018 report, Adthena discovered that Google Shopping ads drove 76.4 percent of retail search ad spend. With that…
Email Marketing
Email open rates and click-through rates are witnessing a steady decline, recent research from Campaign Monitor has found. While more…
Email Marketing
When crafting eCommerce emails for the first time, you'd think that your email's most important aspect is the products you…
Email Marketing