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Digital Marketing

Digital marketing campaigns are becoming a must have for businesses to compete in today’s world. Check out these digital marketing tips and best practices.

Why You Need to Invest in Social Media Advertising

It’s no secret that a social media presence is important for connecting with consumers and getting the word out about…

James Spillane
April 8, 2019
Digital Marketing

How to Generate Leads Using Gated Content & Social Media

Combine the power of high quality information and social media Note: This is a long article with lots of information,…

James Spillane
April 7, 2019
Digital Marketing

How to Write Copy to Engage Readers & Search Engines

Your B2B website content is one of the primary ranking factors for search engines. It’s also one of the essential…

James Spillane
April 3, 2019
Digital Marketing

Between Customer Intimacy and Digital Marketing

Many sales people (and few marketers) only have a handful of intimate customers. But they’re able to build out a…

Jay Leonard
April 3, 2019
Digital Marketing

Digital Marketing vs. Content Marketing: What You Need to Know

Modern marketing has changed a lot, and you've probably heard terms like “digital marketing” and “content marketing.” Companies use both…

Connor Brooke
April 1, 2019
Digital Marketing

Paid Social Ad Options For Your Business

Have you ever heard the phrase, “You gotta pay to play?” No, I’m not asking about your trip to Vegas.…

Jay Leonard
March 27, 2019
Digital Marketing

9 Digital Platforms For Generating Paid Leads (Besides Facebook)

Facebook ads may be effective, but they're certainly not the only place you can turn to for paid leads. To…

Jay Leonard
March 27, 2019
Digital Marketing

So Long Traditional Advertising; Hello Digital Advertising

According to a study done by eMarketer, spending on digital advertising will outpace that of traditional marketing this year. Digital…

Jay Leonard
March 7, 2019
Digital Marketing

What is a Buyer Persona?

Inbound Marketers are always banging on about the importance of a company's Buyer Persona and yet, if you ask most…

Jay Leonard
March 5, 2019
Digital Marketing

When Everyone is Using the Same Algorithm, What Happens to Competition?

In the future, the company with the best algorithm will win. But in some cases, it seems likely that we…

Connor Brooke
March 5, 2019
Digital Marketing

6 Learning Techniques and Tips for Digital Marketers to Stay Ahead of the Curve

Navigating and succeeding as a marketer in the competitive and constantly changing digital marketing landscape is certainly a big challenge.…

Alan Draper
March 5, 2019
Digital Marketing

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