With 50% of consumers saying that seeing user-generated content would increase their chances of buying products, it’s no surprise so…
Content Marketing
Content Marketing
Today’s brands are becoming content creators and this requires new skills. Check out these content marketing tips and best practices.
Think about the last time you needed a definition. The webpage you came across while searching for the definition is…
Content Marketing
In November 2016, CNN plunked down a reported 20 millions dollars to purchase Beme, the video-sharing app started by YouTube…
Content Marketing
Among its many virtues, content marketing is ideal for reaching millennials. The reason for this is quite straightforward: Millennials—regardless of…
Content Marketing
Today, focus on only share-worthy content. In my last post, Your “Like” is Not So Inspiring, I focused on how…
Content Marketing
Content marketing is the most effective way to grow your business and generate leads. It’s a way of making a…
Content Marketing
You have a friend who is a copywriter, but in marketing meetings, you hear that the team is in charge…
Content Marketing
Getting results from content marketing is no child’s play. Most marketers struggle with creating quality content at scale. Some lament…
Content Marketing
Your content is everywhere – your website, your social media, your email campaigns. Having a good strategy linked to your…
Content Marketing
Between 2011 and 2016, the companies started publishing 800% more blog posts per month on average. All the hype around…
Content Marketing