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1 Simple Tip to Pick the Right Social Media Channel for Your Business

In today’s fast-moving business world, both executives and marketers can feel too stressed by daily demands to focus on social…

Jay Leonard
May 14, 2012
Business Articles

7 Online Criminals With Degrees Who Were Brought To Justice

What happens to a hacker once the law catches up with them? One would expect the worst, because geeks do…

Jay Leonard
May 14, 2012
Business Articles

Six Principles Every International Negotiator Must Know: Concessions Easily Given Appear of Little Value

This is the seventh post in a series entitled: The Principles of International Negotiation: Finding Universal Value in a Complex…

Jay Leonard
May 13, 2012
Business Articles

Panda & Penguin Friendly SEO: A Business Guide to Recovering From Google’s Algorithm Updates

Many legitimate business websites and blogs have been hit hard (disappeared from search results) by Google's Panda & Penguin algorithm…

Connor Brooke
May 13, 2012
Business Articles

Why You’ll Hit the Wall Without MVV (Mission, Vision, and Values)

Since founding OpenView in 2006, we’ve been very lucky to partner with some fantastic entrepreneurs. Along the way, we’ve learned…

Jay Leonard
May 11, 2012
Business Articles

Is Social Media Making Us ‘Curate’ Our Virtual Selves?

The term “curation” has migrated from the physical world of art to the digital domain as we increasingly apply it…

Jay Leonard
May 11, 2012
Business Articles

3 Valuable Lessons from American Express’ Social Media Playbook

Which companies are at the forefront of social media? One that started in 1850 may not be your first guess,…

Connor Brooke
May 11, 2012
Business Articles

Being Connected: A Cultural Revolution or Technology Evolution? [Infographic]

Whether you believe mobile and social media represent a cultural revolution or a technology evolution, or perhaps both, a change…

James Spillane
May 11, 2012
Business Articles

The Integral Role of Social Media Champions

We have often used the term “champion” on our blog to refer to those risk-taking individuals who are key players…

Jay Leonard
May 10, 2012
Business Articles

15 Social Media Lies, Myths & Fairy Tales

If you are an experienced social marketer you know the realities of social media. You know what it takes to…

Jay Leonard
May 10, 2012
Business Articles

The 9 Parameters of a Lead Lifecycle

Lead lifecycle refers to how we manage the life of a lead (or contact or prospect depending on your terminology)…

James Spillane
May 9, 2012
Business Articles

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