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Business Articles

Li-Ning and the “Social Olympics”: Breaking Into the U.S. Market

The power of social media Social media is quickly transforming the dynamic between businesses and their customers. The past decade…

James Spillane
October 8, 2012
Business Articles

4 Life Lessons from the Retail Industry

I'm a firm believer that everyone should work in customer service, retail, and the food industries at some point in…

Connor Brooke
October 8, 2012
Business Articles

Twitter Strategy For Brands

Twitter, a platform about 140 characters, is by far the easiest network that mankind has ever created, though it has…

Jay Leonard
October 8, 2012
Business Articles

35 Experts Weigh In: How We Create Influence on Facebook

In the “real world,” a person might have power and influence through their position on an organizational chart or through…

Jay Leonard
October 7, 2012
Business Articles

Why Use Social Media?

Are you considering using social media at work or in your professional life? Are you trying to figure out what…

James Spillane
October 5, 2012
Business Articles

Google Hangouts: How To Host Awesome Live Events On Google+

Google Plus has quickly gone from a ghost town to one of the largest social networks on the planet with…

Jay Leonard
October 5, 2012
Business Articles

Do You Know Your Company’s Break-Even Point?

I woke up recently to a wise tweet from an amazing entrepreneur, Norm Brodsky: When you are starting your #business…

James Spillane
October 5, 2012
Business Articles

Mobile SEO: How to Search Optimize Mobile Websites

Mobile web search is no longer of importance only to restaurants and retailers seeking to bring in more local street…

James Spillane
October 5, 2012
Business Articles

KitchenAid – Bad Tweets Happen to Good Brands Who Don’t Manage Social Media Risk Properly

Woke up this morning to an inbox filled with questions about the KitchenAid tweet gone bad. It’s funny how many…

Jay Leonard
October 4, 2012
Business Articles

Recruiting and Leadership for the Young Entrepreneur

When businesses are successful, there comes a time when that company needs to expand and, typically this expansion comes in…

James Spillane
October 4, 2012
Business Articles

Facebook Launches Gifts, But Do and Will People Buy Things on Facebook?

Remember those horribly corny yet ubiquitous virtual gifts on Facebook circa 2007-2010? Admittedly, to my chagrin, I can recall sending…

Connor Brooke
October 4, 2012
Business Articles

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