Any business must have a marketing plan, and the audience must also be defined elaborately if it is to…
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Social media has really changed customer service behavior in recent years. The days of telephone, fax, letters and email…
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The takeaway for this post is that: Fake reviews are like cancer-causing junk food to your online business. They…
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Obviously subscriptions models are much older than the advent of internet. The most common ones being monthly magazine and…
There has been an explosion of direct-to-consumer brands (D2C) over the past few years and there seems to be…
Here we are. Businesses are evolving and customers are expecting more from retailers in terms of customer service and…