Sarah Maher

Contributor
6 Articles

Latest Articles By Sarah Maher

The Ultimate Guide to HubSpot Campaigns

Running a campaign often involves multiple touchpoints from various departments, from marketing and sales to customer service. Often, these touchpoints…

Sarah Maher
November 22, 2021
Marketing Automation

Understanding the Difference Between Retargeting and Remarketing

Most marketers share the goal of influencing consumers to choose their product or services over a competitor. Retargeting and remarketing…

Sarah Maher
November 10, 2021
Marketing

HubSpot vs. Salesforce Campaigns: 3 Key Differences

HubSpot and Salesforce are easily two of the top-rated CRM platforms. Both of these platforms are ideal for large sales…

Sarah Maher
August 29, 2021
Marketing Automation

HubSpot’s Standard Objects vs. Custom Objects

As HubSpot continues to roll out new and exciting features, we wanted to take the time to hone in on…

Sarah Maher
August 8, 2021
Marketing Automation

4 Tips to Measure Share of Voice on Social Media

Social media has become an increasingly competitive space over the past few years, and captivating your audience’s attention while stirring…

Sarah Maher
June 30, 2021
Social Media

How Does HubSpot’s New Custom Objects Feature Impact Integrations?

HubSpot’s custom objects feature allows enterprise customers to extend their customer relationship management (CRM) platform to define objects outside of…

Sarah Maher
May 13, 2021
Marketing Automation

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