Sam O'Brien

B2C Expert
17 Articles

Sam O'Brien is the Senior Website Optimisation & User Experience Manager for EMEA at RingCentral, a Global VoIP, video conferencing and call centre software provider. Sam has a passion for innovation and loves exploring ways to collaborate more with dispersed teams. He has written for websites such as CodeMotion and Articulate Marketing. Here is his LinkedIn.

More Articles from Sam O'Brien

3 Ways That AR and 5G Will Change UCaaS

For as long as Unified Communications as a Service (or UCaaS) has existed, it has constantly seen growth and…

Sam O'Brien
April 14, 2021

7 Security Features Your Unified Communications as a Service Solution Needs

The cloud has been revolutionary for companies worldwide. It has its merits but comes with security concerns. Companies moving…

Sam O'Brien
March 21, 2021

How to Scale User Research at a Large Enterprise

There is a big difference between being a one-man UX band, finding out what customers need and implementing it,…

Sam O'Brien
January 11, 2021

The Ultimate Guide to Nonprofit Budgeting

Budgeting for nonprofit organizations is particularly difficult, since they have to rely on inconsistent sources of income to survive.…

Sam O'Brien
December 25, 2020
Non-Profit Marketing

10 Cloud Computing Trends to Watch Out For This Decade

The cloud computing sector is developing fast as companies switch to cloud-based software solutions, and move away from on-premises…

Sam O'Brien
December 17, 2020
Cloud Computing

5 Principles for Setting Up an Excellent Business Communications Infrastructure

Good communication means better business. There are few industries in which the effective sharing of information isn’t crucial. Making…

Sam O'Brien
December 14, 2020

3 Ways DevOps Boosts Customer Satisfaction

How many times have you opened an application only to find a bug is stopping you from using it…

Sam O'Brien
December 8, 2020
Customer Experience

5 Tips to Building a Great Relationship with your Virtual Event Sponsor

As an experienced event organizer you’ll understand just how important it is to build and maintain a great sponsor…

Sam O'Brien
November 2, 2020
Public Relations

How to Increase Employee Productivity with Online Tools

Every day employees are being inundated with new business apps like peer to peer video conferencing. All claim to…

Sam O'Brien
October 12, 2020
Product Management

How to Improve Client Engagement With Email Marketing Automation

Communication is the key to lasting customer and client loyalty. It’s essential, therefore, that businesses make themselves accessible to…

Sam O'Brien
October 10, 2020
Email Marketing

How to Use Social Media Data to Boost Content Marketing Strategy

There are a select few moments in the day that make any mundane moment great. One is when we…

Sam O'Brien
October 9, 2020
Content Marketing
Authors More