Sabrina Sedicot

Contributor
13 Articles

Sabrina Sedicot is an experienced marketer, focussing on all things digital. She works for Appnova, a creative design agency based in London and Rome. She works on projects across UX/ UI design, eCommerce, Branding & Content Production. She’s inspired by all forms of digital storytelling and interested in creating tailored solutions that can deliver experiences to build brands.

Latest Articles By Sabrina Sedicot

SEO and the Pandemic: Adapt Your Marketing During COVID-19

While some brands have had to put little to no effort into SEO marketing throughout the Coronavirus, others have had…

Sabrina Sedicot
October 3, 2021
SEO

7 Ways to Minimize Supply Chain Disruption During Crisis

In July, 2020, the Institute of Supply Management completed a survey stating that over 76% of companies have admitted to…

Sabrina Sedicot
October 1, 2021
Product Management

How Influencer Marketing Got Affected Due to Coronavirus

All across the world, COVID-19 has affected industries which in turn has also affected the influencer market. Regarding brands that…

Sabrina Sedicot
September 9, 2021
Social Media

Future Retail Design: How COVID-19 Will Be a Catalyst and How Can You Prepare

There have been many businesses pivoting during COVID-19 but with lockdown restrictions beginning to relent in most places, retail store…

Sabrina Sedicot
August 17, 2021
Ecommerce

9 Ways to Pivot Your Business After a Crisis Like COVID-19

Despite how much you may have loved that little coffee shop in the centre of town, it may have been…

Sabrina Sedicot
June 18, 2021
Crisis Management

How AI Is Eliminating the Problems Faced with Influencer Marketing

Influencer marketing has permanently changed the perception of marketing. Previously it was viewed as an experimental idea that would be…

Sabrina Sedicot
April 9, 2021
Marketing Automation

eCommerce Limitations: COVID-19’s Effect and Retail’s Response

With retail industries unable to predict that a pandemic would sweep across the globe, many companies were unprepared for the…

Sabrina Sedicot
February 3, 2021
Ecommerce

Co-Marketing Strategy: How Can Businesses Reach a Wider Audience Amid the Crisis?

For a low-risk, high-impact approach, a co-marketing strategy should be something that more businesses need to start adopting. The benefits…

Sabrina Sedicot
December 10, 2020
Branding

Captivate New Audience: How These 5 Brands Are Leveraging Instagram Live

It’s been predicted that Instagram will reach a total of 112.5 million users by the end of 2020, so it…

Sabrina Sedicot
November 13, 2020
Instagram

Brand Crisis Management: How Do You Respond to a Crisis in Business?

Around 54% of small businesses have reported unsustainability due to the pandemic, but what has not been brought to light…

Sabrina Sedicot
September 9, 2020
Crisis Management

5 Tips on Innovation in Retail During the Pandemic

Since the start of the Coronavirus, retail sales have been unpredictable. New information is constantly coming out regarding the virus…

Sabrina Sedicot
August 17, 2020
Business Innovation

Improve Your Conversions By Syncing Voice Search and PPC Campaigns

More and more people are now getting comfortable with using voice searches and virtual assistants in their day-to-day lives. In…

Sabrina Sedicot
February 14, 2020
Integrated Marketing

10 Tips to Create an Effective Product Content Strategy for 2020

With a new decade already on the horizon, it’s the perfect opportunity to take stock of where you are, what…

Sabrina Sedicot
January 28, 2020
Content Marketing

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