Mike Parry, Author at Business2Community

Mike Parry

Contributor
13 Articles

Latest Articles By Mike Parry

Cut and Waste: Are Your Marketing Emails Being Clipped?

Websites are displayed in web browsers. Browsers, for the most part, agree on how things should work. There’s a high…

Mike Parry
January 19, 2022
Email Marketing

Great Christmas Emails

Emails are an underestimated communication platform. In most situations, they could be even more efficient than phone calls and they…

Mike Parry
December 14, 2021
Communications

Tips From a Junior Email Developer

As a fresh media graduate looking to make a start in my career, I did not expect to join the…

Mike Parry
November 12, 2021
Email Marketing

Your Email Open Rates Are Changing

Unless you’ve been living on a remote island somewhere you’ll know that on September 20th Apple’s iOS 15 update was…

Mike Parry
October 11, 2021
Email Marketing

AeSTATic Value: 5 Ways to Turn Your Info Into Imagery

People like stats. People like numbers. How many points have you earned? What was your total number of steps walked…

Mike Parry
August 20, 2021
Digital Marketing

User Experience in Email Design

Email is a fantastic graphical way of communicating with others, however so often in email design the primary function of…

Mike Parry
July 22, 2021
Email Marketing

Does Marketing to Third Party Email Data Work?

The answer is it very much depends on how you do it. Often seen as the dark side of email…

Mike Parry
July 6, 2021
Email Marketing

Email Marketing Trends for 2021

It will be no surprise that customer behaviour has changed over the last year due to the pandemic and this…

Mike Parry
June 8, 2021
Email Marketing

Email Coding 101

It can be daunting writing HTML from scratch especially if you haven’t written any HTML email code before. As someone…

Mike Parry
May 24, 2021
Email Marketing

Planning and Implementing Your Email Marketing Strategy…Part 2

Following on from last week’s blog I am taking a look at how you go about implementing some of the…

Mike Parry
May 10, 2021
Email Marketing

Planning and Implementing Your Email Marketing Strategy

Email Marketing Strategy Just because you can do something doesn’t necessarily mean that you should! It’s an old adage and…

Mike Parry
May 2, 2021
Email Marketing

The End of the Privacy Shield and What it Means for Your Data and Email Marketing

Anyone sending data to the USA or working with a technology partner whose servers are located in the USA needs…

Mike Parry
July 24, 2020
Cybersecurity

Split Decision – What to Consider When Conducting an A/B Test

Which of these statements about A/B testing is correct? A. It’s a fun little experiment. B. It’s a powerful tool…

Mike Parry
March 1, 2020
Email Marketing

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