In September 2021, Google announced it will be sunsetting expanded text ads in June 2022. This is certainly a…
Online Marketing
More Articles from Michelle Morgan
Facebook has been a crazy powerful advertising platform for nearly 10 years now. It’s part of the duopoly most…
Facebook
The phrase “cross-channel advertising” can sound intimidating to some folks, but the concept is actually quite simple. While multi-channel…
Marketing
Image extensions are one of the most recent types of ad extensions we can use on the Google Ads…
Online Marketing
Not long ago, Google announced that in addition to the new Insights page, advertisers would now be able to…
Online Marketing
The Facebook Ads platform has been around for nearly a decade now and over that time, it’s gone through…
Facebook
Over the years, we see many different features in Google Ads. Some things come, then they leave, and other…
Online Marketing
Catalog campaigns are a great way to leverage a product feed to create ads on Facebook and Instagram. Once…
Facebook
We all know that 2020 has been an absolutely ridiculous year. So many things have gone off the rails…
Customer Experience
Conversion tracking could not be a bigger deal when it comes to seeing success with PPC campaigns. If you’re…
Online Marketing