by Mark Irvine - Last May, Google made big waves at their annual Google Marketing Live event and announced tons of planned new…
by Mark Irvine - When Google first released Customer Match in 2015, it changed the game for paid search advertisers. With the release…
by Mark Irvine - April tested all of us. As our public health and economic systems were pushed to their limits as a…
by Mark Irvine - Every year, we update our Google Ads industry benchmarks to account for the new changes and trends that advertisers…
by Mark Irvine - The coronavirus pandemic will define 2020. As we continue to see the outbreak spread and governments and businesses respond…
by Mark Irvine - Our lives have changed so quickly in the past few weeks as COVID-19 became a pandemic. As travel comes…
by Mark Irvine - Usually, no one enjoys going to the DMV to renew their driver’s license, waiting at City Hall to apply…
by Mark Irvine - COVID-19 has evolved into a global event impacting public health as well as the economy. These are uncertain times,…
by Mark Irvine - Google Ads has always been a great way to reach a wide audience—but advertisers often learn quickly that not…