Researching your target markets is one of the smartest business moves you can make. Professional services firms that do frequent…
Marketing
Lee Frederiksen is an award-winning marketer, Visible Expert®, researcher, author, and renowned business strategist who helped pioneer the field of research-driven marketing. As the Managing Partner of Hinge, a leading marketing firm for the professional services industry, he draws on his Ph.D. in behavioral psychology and his entrepreneurial experience as CEO of three successful firms to help clients achieve high growth and profitability.