The average small business spends about $400 a month on marketing, with less than half of that going to digital…
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James Spillane
James works as a senior news and guides editor here at Business2Community. He has a Bachelor's degree in Physics, graduating from Imperial College London, UK. Alongside an interest in the Armed Forces, being an cadet in the University of London Officers' Training Corps, James began writing about cryptocurrency and blockchain tech around the time of the 2017 bull run.
Currently James produces educational material on trading and passive income, as well as news coverage of current developments in the Bitcoin and DeFi space. In his spare time he enjoys investing and trading the cryptocurrency markets and bodybuilding. Originally from Bedfordshire UK, James now works remotely while traveling and enjoys playing poker, also contributing articles to Rakeback.com.
Latest Articles By James Spillane
It’s a common knowledge that 84% B2B decision makers start the buying process with a referral. What about B2C segment?…
The truth is that although we see countless articles and books about leadership and I think many people view themselves…
One of the best ways to deeply understand your customers is to watch and listen to them whenever you can.…
For eCommerce store owners, your product page deserves a lot of your attention. There are so many elements to consider,…
In a recent Reachforce interview, Kate Athmer answered a question about common demand generation marketing challenges: Traditional demand gen campaigns…
I heard snippets of talk about Gutenberg on WordPress all summer long, but since I was traveling I didn’t have…
Depending on the state of your business and industry, you may be looking to sustain your current growth rate or…
It's common for B2B sales reps, sales management, and the management team to feel frustrated when the end of the…
Jordan Fisher and Lindsay Arnold dance next, performing a tango to “There’s Nothing Holdin’ Me Back” by Shawn Mendes. Carrie…
An essential component of a successful B2B content marketing strategy is a well-built editorial calendar. Think of an editorial calendar…
Facebook opened up a new lead-generating marketing channel when it added video functionality to its high-profile cover space. The cover…
There are two facts we know about email marketing. One: it is the most successful form of online marketing, as…
The other day I got an email. It was from LinkedIn, informing me that I would soon be able to…
It’s easy to overlook branding efforts in any business, but especially B2B. After all, leads are easy to measure, and…
When you buy something at a store, what you see is what you get. You can check the item yourself,…