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James Spillane

Crypto Expert
200+ Articles

James works as a senior news and guides editor here at Business2Community. He has a Bachelor's degree in Physics, graduating from Imperial College London, UK. Alongside an interest in the Armed Forces, being an cadet in the University of London Officers' Training Corps, James began writing about cryptocurrency and blockchain tech around the time of the 2017 bull run.

Currently James produces educational material on trading and passive income, as well as news coverage of current developments in the Bitcoin and DeFi space. In his spare time he enjoys investing and trading the cryptocurrency markets and bodybuilding. Originally from Bedfordshire UK, James now works remotely while traveling and enjoys playing poker, also contributing articles to Rakeback.com.

Latest Articles By James Spillane

3 Tips to Give your Marketing a Good Cleaning  

Spring has sprung and we are quickly bouncing toward Summer fun. Now is a great time to give your Digital…

James Spillane
May 15, 2019
Marketing

101 Small Business Marketing Ideas, Part 2: How to Market Your Product/Service Effectively

Are you a business owner who wants to grow your business but doesn’t know much about marketing? Do you want…

James Spillane
May 15, 2019
Small Business

How to Create Infographics That’ll Supercharge Your Content Marketing Strategy in 2019 [Infographic]

You've heard of infographics. But, why would you ever want to use one? In a recent survey, 40.2 percent of…

James Spillane
May 14, 2019
Infographics

Cyber Security: A Matter of Good Corporate Governance, Good Ethics, and Quite Simply – Good Business

Key factors for boards and executive management to consider in 2019 around cyber security and privacy Cyber security has risen…

James Spillane
May 14, 2019
Cybersecurity

How to Increase Online Sales by 500%

These website essentials may seem simple once you understand them, but over 90% of websites don’t have these implemented in…

James Spillane
May 14, 2019
Digital Marketing

How to Seize the Elusive Goal of Marketing and Sales Alignment

In their report, B2B Buyers Mandate A New Chart for Marketing and Sales, Forrester Research posited that, “The misalignment between…

James Spillane
May 14, 2019
Marketing

What is Cognitive Computing? How are Enterprises Benefiting From Cognitive Technology?

AI has truly been a far-flung goal ever since the conception of computing, and every day we seem to be…

James Spillane
May 14, 2019
Business Intelligence

Skip the HR Jargon and Speak Business to Them

In 1884, Portuguese writers Jose da Fonseca and Pedro Carolino set out to make a guide for speaking English, even…

James Spillane
May 14, 2019
Business Articles

3 Pillars of a Successful B2B Brand

In the past ten years running Bop Design, I’ve collaborated with hundreds of B2B companies to build their brand and…

James Spillane
May 14, 2019
B2B Marketing

How to Use Scarcity Tactics to Improve Sales

Marketers around the world continuously use psychological triggers to generate sales. Scarcity selling is one of the most popular tactics…

James Spillane
May 13, 2019
Consumer Marketing

SEO FAQs – 7 Questions Our Customers Often Ask

According to HubSpot’s State of Inbound 2018 report, the biggest marketing challenge for brands is generating traffic and leads. The…

James Spillane
May 13, 2019
Business Articles

The Best White Hat Link Building Techniques & Tools

Let’s face it - we all want some of that ever-loving link juice! It’s no secret that backlinks are a…

James Spillane
May 11, 2019
Business Articles

Why You Shouldn’t Rely Too Much on Marketing Best Practices

More than two decades ago, Michael Porter warned about the dangers of relying on benchmarking and "best practices" to produce…

James Spillane
May 11, 2019
B2B Marketing

Anatomy of an Awesome Wireframe

If you’re starting a new web project, you might already be considering your site’s mockup and designs. However, it’s wise…

James Spillane
May 10, 2019
Business Articles

The Value of ERP in the Digital Age

ERP is often considered the backbone of modern business. Decades ago ERP transitioned businesses away from pen and paper spreadsheets.…

James Spillane
May 8, 2019
Business Innovation

Google I/O 2019 Key Takeaways for Marketers

During the Google I/O 2019 keynote this morning, Google revealed advancements in augmented reality (A/R), voice search, Duplex along with…

James Spillane
May 7, 2019
Digital Marketing

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