As a marketer, campaigns are the most important tools in the demand generation marketer’s toolkit. Campaigns enable us to engage,…
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- Author: James Spillane
James Spillane
James works as a senior news and guides editor here at Business2Community. He has a Bachelor's degree in Physics, graduating from Imperial College London, UK. Alongside an interest in the Armed Forces, being an cadet in the University of London Officers' Training Corps, James began writing about cryptocurrency and blockchain tech around the time of the 2017 bull run.
Currently James produces educational material on trading and passive income, as well as news coverage of current developments in the Bitcoin and DeFi space. In his spare time he enjoys investing and trading the cryptocurrency markets and bodybuilding. Originally from Bedfordshire UK, James now works remotely while traveling and enjoys playing poker, also contributing articles to Rakeback.com.
Latest Articles By James Spillane
Every business relies on the strengths of its products and how well it executes its sales plans. The key to…
Preparing employees to become future leaders requires a significant investment in terms of time and money. In the U.S. alone,…
Social media is trending in the marketing world. Facebook, Twitter, Instagram and other popular platforms have quickly become a new…
Every day, large and small businesses use content marketing to increase their conversions, leads and traffic. Having a powerful content…
SSL (secure socket layer) certificates are very important in today’s world of online business, so any website that wants to…
Let’s face it, resources are limited and money doesn’t grow on trees. Some of the biggest challenges that marketers face…
Your website is your core digital asset, the hub of your digital presence. It can be a much smarter, more…
Your customer base is the most valuable component when running a business or corporation. Unfortunately, most businesses provide products and…
There is no real authority to concretely distinguish what birth date range signifies a “millennial”, or most other generations for…
Now that the excitement has settled, the advantages of big data are clear. Growing research indicates that organizations using big…
As I’m sure you’ve heard before, buyer personas play a key role in the development of successful inbound marketing and…
Verizon announced today that it will acquire Yahoo in a $4.83 billion deal, in cash. As part of the deal,…
How authenticity breaks through the marketing noise Marketers often ask me what causes referral marketing to be successful and more…
Don’t call them, they’ll call you. In today’s B2B world, your prospects don’t want to hear from you until much…
LinkedIn Co-Founder Reid Hoffman shares the biggest mistakes he sees LinkedIn users making - and how to correct them. If…