by Heather Cooper - At this point and time, blogging has been around for nearly 20 years – since 1994 to be exact.…
by Heather Cooper - Crafting effective content marketing copy is the goal of every marketer. There are a vast number of details that…
by Heather Cooper - One of the most important aspects to look out for in your content marketing is plagiarism. While the majority…
by Heather Cooper - Blogging for business is one of the best things you can do to grow your target audience and number…
by Heather Cooper - When I transitioned into the marketing field after teaching elementary school students for over a decade, I initially thought…
by Heather Cooper - The final step to creating any piece of content marketing is to edit the copy and graphics to ensure…
by Heather Cooper - Struggling to remain creative during the content creation process is a challenge that most, if not all, content marketers…
by Heather Cooper - When the COVID-19 pandemic hit in early 2020, virtually all businesses needed to make drastic changes to every aspect…
by Heather Cooper - The immense strength of the written word in content marketing is not something that should be underestimated. Words have…
by Heather Cooper - Before a piece of content marketing can be published on social media, a blog, a website or in a…
