Gretchen Gordon

Contributor
29 Articles

Gretchen Gordon is owner of Braveheart Sales Performance, a consulting firm that guarantees improvement in profitable sales for its clients. With data-driven sales team evaluations, sales effectiveness training, salesperson recruitment and sales management outsourcing, Braveheart helps businesses increase revenue and the bottom line.

More Articles from Gretchen Gordon

Need to Sell More with Fewer People?

In 2020, we saw numerous companies freeze hiring, and many even reduced headcount. And now in 2021, there’s still…

Gretchen Gordon
January 18, 2021
Sales Management

3 Steps to Improved Negotiation and Sales Success

What happens when a salesperson isn’t an effective negotiator? Often, they simply write a proposal. I’ve observed it happen…

Gretchen Gordon
December 20, 2020
Sales Management

What You Must Know Before Changing the Sales Compensation Plan

2021 (thankfully) is weeks away. The end of the year is when many leaders tend to consider transforming their…

Gretchen Gordon
December 14, 2020
Sales Management

The “Fact” that Prospects Are Honest Is Hurting Sales Growth

85% of salespeople have self-limiting beliefs that hurt their sales effectiveness. 85%! Huge! And one of the most common…

Gretchen Gordon
November 22, 2020
Sales Management

Hedgehog Your Sales Organization

Years ago, while I was working for a company in the sales trenches, a fellow salesperson was always struggling…

Gretchen Gordon
November 9, 2020
Sales Management

The 5 Requirements to Maximize ROI on Sales Training

It shouldn’t be surprising that we spend a lot of time training sales teams and coaching the sales team…

Gretchen Gordon
October 27, 2020
Sales Management

Build a Great (Not Just Good) Sales Team

Last article, I mentioned I’ve been re-reading “Good to Great” by Jim Collins. Continuing with the theme of how…

Gretchen Gordon
October 10, 2020
Sales Management

Good to Great Sales Teams

Jim Collins’ bestselling book “Good to Great” has been a roadmap followed by many companies striving for greatness. It’s…

Gretchen Gordon
October 5, 2020
Sales Management

Eddie Murphy Shows How to Make Coaching Fun

Of all the things that a sales manager needs to do, the most important is clearly coaching. Honestly, it…

Gretchen Gordon
September 29, 2020
Strategy

What Mama Deer Can Teach Sales Managers

My family and I are fortunate to live in a lovely suburb with lots of trees and plenty of…

Gretchen Gordon
September 10, 2020
Sales Management

Avoid the Pot Bunkers of Selling

The LPGA has a new AIG Women’s Open Champion in Sophia Popov – A first-time winner! I will get…

Gretchen Gordon
September 1, 2020
Sales Management
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