Businesses have faced problem after problem since March of 2020 and the people they relied on the most to…
Public Relations
More Articles from Frank Strong
“Marketers’ overall economic optimism has rebounded beyond mid-pandemic and even pre-pandemic levels,” according to a new survey. The CMO…
B2B Marketing
Predictions usually include some element of aspiration. It’s not just what we think will happen, but also a reflection…
Marketing
The B2B technology market has a long sales cycle, multiple stakeholders involved in buying decisions and lots of content.…
B2B Marketing
Nearly three-quarters of professional communicators say partisan politics has complicated communications for brands and businesses. That’s according to the…
Public Relations
Surveys are an imperfect research tool. However, it’s the best tool we have at the moment. This is because…
Marketing
Marketing budgets are being reviewed at the moment. That’s probably not a surprise – you are probably experiencing this…
Marketing
One of the biggest mistakes in content marketing is when organizations and businesses do not treat it like a…
Content Marketing
Predictions reflect facts, experience, and often a bit of hope for the future. I asked a whole bunch of…
Marketing
A reporter was interested in a story pitch. He interviewed my client and at the end asked for a…
B2B Marketing