Efrat Vulfsons

11 Articles

Efrat Vulfsons is the Co-Founder of PR Soprano and a data-driven marketing enthusiast, parallel to her soprano opera singing career.

Efrat holds a B.F.A from the Jerusalem Music Academy in Opera Performance

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Latest Articles By Efrat Vulfsons

Leveraging Email Validation for an Improved Customer Experience

Email marketing is there, and it’s not going away very soon. It’s still a very potent means of reaching…

Efrat Vulfsons
November 4, 2021
Customer Experience

Why Consumer Insights Should Be Pivotal to Digital Transformation

Consumer insights have become a veritable source of information for brands; by deploying text mining and sentiment analysis, you…

Efrat Vulfsons
October 20, 2021
Consumer Marketing

How eCommerce Shops are Leveraging Machine Learning to Resolve Sizing Issues

There is no doubt that internet access and adoption have been on the increase; this factor has also enabled…

Efrat Vulfsons
September 7, 2021

Top 5 Effective Ways to Retain Your Online Customers

It was brick and mortar; it was offline shopping; the borders were there as stumbling blocks, you must cross…

Efrat Vulfsons
August 4, 2021
Customer Experience

Why You Need to Reimage Your Business With Digital Transformation

The internet making the “world a global village” may mean different things to different people; however, it is a…

Efrat Vulfsons
July 28, 2021
Digital Marketing

How Hyper-Personalization Meets Customer Experience

Since the Covid-19 pandemic, brands need to look for better ways to improve customer experience. As this crisis forces…

Efrat Vulfsons
June 9, 2021
Customer Experience

How to Tap Into the Rise of Online Word of Mouth Marketing

Word of mouth marketing is by no means a new concept, and it’s one that lives on to this…

Efrat Vulfsons
May 27, 2021

Bridging the Gap Between eCommerce and Real-World Experiences

As eCommerce continues to prove itself as one of today’s most lucrative marketing channels, companies should ensure that they’re…

Efrat Vulfsons
May 21, 2021
Online Marketing