David Fairfull

Contributor
2 Articles

David has developed deep marketing domain expertise and is passionate about shaping the role technology is having on the marketing function. Formerly a Managing Partner of We Are Social (the largest global social agency), Regional Director APAC for McCann Erickson WorldGroup’s digital business, and Managing Director of The Brave Group (an early pioneer in digital marketing), he is driven by the idea that technology can make marketing fun!

More Articles from David Fairfull

Facebook, LinkedIn or Instagram? Why Social Media Success Depends On Your Objectives

The impact of the pandemic has had an immense impact on businesses, particularly SMEs. Traditional bricks and mortar marketplaces…

David Fairfull
November 5, 2021
B2B Marketing

The Business of Corporate Responsibility: How to Reveal a Social Conscience

The pressure for brands to be socially responsible has never been greater. There’s a new focus on what businesses…

David Fairfull
August 9, 2021
B2B Marketing
Authors More