Connor Brooke

. This Week’s Issue: The Sizzle: Facebook. The Fri-Up: Brand Olympics. The Sauce: Squirrel humiliation Your weekly round-up of the…

As with most things in life, there’s a delicate sense of balance that goes along with high frequency marketing tactics.…

I’ve been thinking a lot about explaining the basic workflow of a proper social media monitoring program for medium to…

Should you use your intranet to allow employee self-expression? Some companies are afraid of allowing employees to express their individuality.…

Social media is a great communication channel; there is no question. Smart marketers use social media to offer great support,…

There’s often talk about the need for marketing and sales to be more aligned, but with the proliferation of social…

I recently attended the #140 conference in San Francisco. At the event one of the many presenters made a rather…

There's a Southpark episode where the "underpants gnomes", a group of bandits intent on stealing underwear, come up with a…

B2B telemarketing is still a crucial tool for lead generation today, even if some people consider it an outdated marketing…

Great Britain has plenty to be proud of: tea-drinking skills, fuel cards, our distinct sense of humor, and amazing British-made…

Great product names are a powerful force in branding and marketing. They differentiate a company from its competitors, make an…

As a customer service manager, you undoubtedly deal with employees who lack motivation, or who just need that extra kick…

Being wrongly accused of a DUI can be one of the most challenging and frustrating times in your life. Not…

There has been many an article written about how public relations professionals can “win a seat at the table,” “become…

On Saturday, I wrote about the issues I’ve seen in the Democratic Party’s email campaign recently. The other day, I…