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Connor Brooke

Tech Expert
200+ Articles

Latest Articles By Connor Brooke

Understand Google Analytics Metrics for Social Analytics

Image credit: cutroni.com If you are aiming to get your website rank higher on search, it is important to advocate…

Connor Brooke
June 8, 2014
Business Intelligence

Content Marketing Lessons From the Conversion Trinity

Marketing optimization expert Bryan Eisenberg frequently talks about what he calls the “Holy Trinity of Conversion Optimization." While reviewing a…

Connor Brooke
June 8, 2014
Content Marketing

Refining Your Value Proposition

Learning is essential in any business. This is especially true for early stage companies that are still defining themselves. In…

Connor Brooke
June 8, 2014
Marketing

How A Mobile App Is A Competitive Advantage For Small Business

Ad Age recently reported that companies like AT&T not only cannot seem to crack mobile advertising, they don’t want to.…

Connor Brooke
June 8, 2014
Business Articles

5 websites we love that use Content Curation

When talking about Content Curation, people usually associate it with Huffington Post, thanks to all the polemics they triggered when…

Connor Brooke
June 7, 2014
Content Marketing

Social Media 2014 Statistics – An Interactive Infographic You’ve Been Waiting For!

How fast is Social Media expanding in 2014? Do you know how many active users Facebook has? How fast Google+…

Connor Brooke
June 7, 2014
Infographics

Benefits vs. Features: Sell the Hole, Not the Drill

Everyone loves buying things. At least, I know I do. Just last week I bought a sweet new camera. When…

Connor Brooke
June 6, 2014
Business Articles

Dispelling Myths Around eCommerce Payment Options

At Magento’s Imagine Conference, I delivered a talk on the eCommerce payment landscape. Retailers should understand that the significant changes…

Connor Brooke
June 5, 2014
Online Marketing

5 Marketing Lessons Learned From The Rocky Horror Picture Show

Did you ever attend the Midnight Movies in high school, or was that just a thing for students in South…

Connor Brooke
June 5, 2014
Marketing

Maximise the Value of Customer Feedback

The value of customer feedback is immense. It can be used to increase sales, improve retention, boost revenue and shape…

Connor Brooke
June 5, 2014
Customer Experience

Who Should Sales Ops Report To?

Have you ever played the game “nose goes”? It’s where you’re with a group of people and there’s an activity…

Connor Brooke
June 5, 2014
Business Articles

Digital Is King: 6 Key Stats for Brand Marketers To Know

Smartphones and tablets are a part of today’s modern landscape – often overshadowing traditional print media. It seems as if…

Connor Brooke
June 4, 2014
Digital Marketing

4 Reasons your Customer Feedback Questions Should Never be Mandatory

Technology is a wonderful thing. It put a man on the moon, cured small pox and gave us Twitter but…

Connor Brooke
June 4, 2014
Customer Experience

15 Stats to Explain Why Omnichannel is More Than Just a Buzzword

Last year, the Oxford English Dictionary dubbed ‘selfie’ as the word of the year. If it were up to the…

Connor Brooke
June 4, 2014
Marketing

Why Pinterest’s Visual Content Marketing Will Continue To Rule Social Media

The visual internet is exploding, Pinterest is in the lead and other social networks are doing everything they can to…

Connor Brooke
June 4, 2014
Business Articles

How Priming Works in Digital PR to Strengthen Your Brand

Priming, as a public relations idea, has existed since the beginning of the field, maybe even before we could clearly…

Connor Brooke
June 3, 2014
Business Articles

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