Connor Brooke

For my research on my new book, First & Fast, I spoke with Richard Baker, the Chairman of Whitbread plc.…

Image courtesy of Pixabay Does your company suffer from the "not my job (NMJ) syndrome?" When was the last time…

Last year, we noted that a significant market challenge was the lack of a clear digital transformation definition. On the…

Strategy is fundamental to the success and sustainability of all organizations. It is about seizing opportunities and knowing which not…

There are so many successful accounts on Instagram - but what can we attribute to their success? Over the past…

Social media is ever-changing. In 2017, Facebook dominated as the leading social media network with its focus on video and…

It is very refreshing and encouraging to see so many organizations with mission statements indicating their focus on the customer…

Gamification is emerging as a favored tool for boosting customer engagement. Gamification combines “game mechanics” - such as point-based award…

In 2017 we've seen more pieces of content flood the internet than ever before. As more brands and individuals share…

The term “engineer” can mean several things in the software industry. Software engineering can encompass software development, bug fixes, database…

You have the right message, a fantastic product, and charismatic presenting skills, but you’re still not getting funded. Wondering what’s…

If you’ve researched successful referral programs, you’ve probably run into a lot of the same examples over and over again…

If your Facebook page keeps getting dropped from your priority list, or you post to Instagram when you happen to…

Most of us wouldn’t say we’re psychic, so figuring out which parts of mobile marketing will be the main trends…

For the second part of our cloud service provider comparison, we’ll continue our discussion of “secondary” cloud providers with two…