Barry Roos, Author at Business2Community

Barry Roos

Contributor
20 Articles

Barry Roos' company RooSites Web Development, designs, develops and manages small business websites for companies throughout the US. Barry is a thought leader in all things related to websites, web marketing and social media. He is available to speak to groups on web and social media.

Latest Articles By Barry Roos

Searching for a Blog Topic? Let It Come to You

I (like you) struggle to come up with topics to blog about sometimes. I have been doing this a long…

Barry Roos
December 7, 2021
Blogging

Lessons Learned From a Poorly Run Golf Course

I bet you’re wondering why I would write about lessons learned from a golf course? Many things remind of my…

Barry Roos
September 15, 2021
Strategy

The End of a Business Relationship Can Be as Important as the Beginning

At the start of a relationship, you are trying to get to know the company you are doing business with…

Barry Roos
August 9, 2021
Strategy

Sometimes It Is Better NOT to Build a New Website

I recently had an interaction with a client about possibly building a new website. Their site was several years old,…

Barry Roos
July 28, 2021
Web Design

SEO: Think Quality, Not Rankings

People often ask me how to improve their SEO (Search Engine Optimization). They are bombarded with phony SEO spam emails…

Barry Roos
July 15, 2021
SEO

Going the Extra Mile For Your Clients

Sometimes, going the extra mile doesn’t help your business financially, but it does have positive long-term benefits on your business…

Barry Roos
June 4, 2021
Customer Experience

The KISS Principal 2021

The KISS Principal (keep it simple stupid) is a principal which relates to simplifying systems. We are applying it to…

Barry Roos
March 23, 2021
Strategy

The Door’s Open but the Ride It Ain’t Free

This was a line from the Bruce Springsteen song “Thunder Road” many years ago. I thought of it this week…

Barry Roos
February 25, 2021
Strategy

In an Amazon World, Charging High Shipping Prices Is a No-No

As a company that works with small businesses, when we are building out eCommerce solutions one of the sticking points…

Barry Roos
January 21, 2021
Ecommerce

Helping Others Helps Your Business

I recently had a few cases where I had the opportunity to charge for services and projects clients were looking…

Barry Roos
January 2, 2021
Strategy

Launch Your Website Before Your Business

A question as old as the internet, when should you launch your website? Many times people come to me AFTER…

Barry Roos
November 10, 2020
Digital Marketing

How to Succeed in Business? Be Responsive.

I get questions from small businesses all the time because I’ve been in web design and development since the mid…

Barry Roos
October 13, 2020
Strategy

If Your Website Looks Like a Picasso, It Will Probably Fail

When you go to any of of the world’s great museums you will see abstract art which shows off the…

Barry Roos
September 22, 2020
Web Design

10 Must-Have Pages & Elements For Every Small Business Website

When you build a small business website these are the things you absolutely must-have. All should have the following: About…

Barry Roos
August 28, 2020
Web Design

Support During the Age of COVID-19

In times of trouble like we are currently experiencing with the COVID-19 virus, it is imperative for service companies to…

Barry Roos
July 28, 2020
Customer Experience

When Your Website Looks Like 1995 in 2020

I recently had a friend connect with me on LinkedIn. I hadn’t talked to this person in quite a few…

Barry Roos
July 8, 2020
Web Design

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